Industry

Industry Shoutout: Ride Concepts Highlights Its ‘Badass Women on Bikes’

Wondering who the riders are behind Ride Concepts? Meet them in this sweet staff tribute film.

For the past month, Ride Concepts has been featuring photos, stories, and highlight reels on various women in mountain biking. “As May wraps up, we decided that the best way to complete our #SheRidesEveryDay feature is to offer an inside look at the women of Ride Concepts,” the company shared. 

Ride Concepts is a Reno, Nevada-based, rider-owned bike footwear company shop.

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